manager, marketing
Title posted on indeed.com -
Marketing Manager
Posted on
September 25, 2024
by
Employer details
Freds Hospitality
Job details
*Job Title: Hybrid Marketing Manager - Freds Hospitality & Foundry*
*Location:* West Vancouver*Company:* Freds Hospitality & Foundry*Type:* Full-Time (Hybrid)
*About Us:* Freds Hospitality is a growing hospitality group focused on delivering unforgettable experiences across our portfolio, which currently includes a hotel and restaurants. Foundry is a collection of three specialised foodservice solutions?foodservice design, stainless fabrication, and foodservice equipment?dedicated to creating high-performance commercial kitchens through proactive project management.
*Position Overview:* We are looking for a dynamic Hybrid Marketing Manager to drive marketing initiatives for both Freds Hospitality and Foundry. This dual role will involve developing creative strategies that enhance brand visibility, engage our target audience, and increase revenue across hospitality and foodservice sectors.
*Key Responsibilities:*
* *Integrated Strategy Development:* Create and execute comprehensive marketing plans that align with the goals of both the hospitality group and Foundry.
* *Digital Marketing Management:* Oversee digital marketing initiatives for both entities, including social media, email campaigns, review management, to boost online presence and audience engagement.
* *Content Creation & Management:* work with the social media consultants to develop engaging content tailored for each brand, including websites, blogs, and social media channels, ensuring messaging resonates with both hospitality guests and foodservice clients.
* *Brand Consistency:* Maintain and enhance brand identity for both Freds and Foundry across all marketing platforms
* *Market Research & Insights:* Conduct thorough market analysis to identify trends and customer preferences for both sectors, utilizing insights to inform strategic decisions.
* *Collaboration with Teams:* Work closely with sales, operations, and project management teams to design and promote special events, packages, and solutions that appeal to both hospitality guests and foodservice clients.
* *Event Marketing & Promotions:* Plan and promote events, product launches, and seasonal offerings, fostering engagement and driving bookings across both businesses.
* *Performance Monitoring:* Track and analyze campaign performance metrics for both hospitality and foodservice sectors, adjusting strategies as needed to achieve KPIs.
*Qualifications:*
* Bachelor?s degree in Marketing, Business, Hospitality Management, or a related field.
* 3-5 years of marketing experience, preferably in hospitality and/or foodservice industries.
* Proven success in developing and executing integrated marketing campaigns.
* Strong understanding of digital marketing tools and analytics.
* Excellent written and verbal communication skills.
* Creative thinker with a passion for innovation in marketing strategies.
* Strong organizational skills and attention to detail.
* Proficiency in design software (e.g., Adobe Creative Suite) is a plus.
*What We Offer:*
* Competitive salary and benefits package.
* Flexible hybrid work environment.
* Opportunities for professional growth and development.
* A collaborative and innovative workplace culture.
* Employee discounts at our hospitality properties.
Job Type: Full-time
Pay: $85,000.00-$100,000.00 per year
Experience:
* Marketing: 2 years (required)
Work Location: Hybrid remote in West Vancouver, BC V7T 1C3
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LocationWest Vancouver, BC
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Workplace information
On site
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Salary$85,000 to $100,000YEAR annually
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Terms of employment
Full time
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Starts as soon as possible
- vacancies
1 vacancy
- Source
indeed.com
#9460155095
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